3 benefits of mobile messaging for the transport sector

Communication must be a priority for transport and logistics companies if they want to meet the expectations of customers and suppliers and optimise their resources. It is essential to keep stakeholders informed throughout the supply chain and to provide them with access to the right information at the right time. Mobile messaging channels such as bulk SMS , WhatsApp and RCS , enable transport and logistics companies to communicate quickly, easily and reliably with all parties.

Below, we outline some of the key benefits of mobile messaging and explain how it can improve customer experience in the transport and logistics industry.

Improving the customer experience with mobile messaging

Streamlines communication between company and client
Give top priority to customers and thus increase satisfaction and overall experience
Improve internal productivity
1. Streamlines communication between company and client
With open rates of up to 99% and respons list of greece cell phone number rates of up to 60%, text messages don’t easily go unnoticed. For this reason alone, SMS, RCS, and WhatsApp Business are ideal channels for sending quick updates such as delivery dates and times, product availability, changes to delivery/pickup, new jobs, etc.

Take these updates to the next level by incorporating rich messaging features.

 

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Send links to custom, branded landing pages via SMS. Not only can you customize the URL, but you can also add call-to-action buttons, images, videos, and more.
WhatsApp and RCS have a built-in feature for 6 ways universities can use sms sending rich media notifications. Take advantage of corporate business profiles, two-way chats, read receipts, interactive multimedia messages, and more. WhatsApp Business Platform even lets you get a verified business account (accounts with a green checkmark).
2. Give top priority to customers and thus increase satisfaction and overall experience
With 91% of the world’s population owning a mobile phone (and 86% using a smartphone), mobile messaging channels are one of the most convenient deb directory communication channels. This means you can meet your customers’ needs wherever they are via mobile messaging, whether it’s by having two-way conversations or sending simple alerts or rich, interactive notifications.

This will improve the overall experience and increase customer retention rates.

3. Improve internal productivity
Automations allow you to carry out repetitive tasks, free up internal resources and improve productivity. Here are some examples:

Chatbot – These bots can address frequently asked questions and free up your customer support team’s time to focus on the issues that actually require their attention.
System integrations – If your management systems are integrated with your messaging solution, customers and suppliers can automatically receive relevant updates via mobile messaging. For example, if a customer has signed up to receive alerts about the availability of a product when it is replenished, they can automatically receive an update via SMS, RCS or WhatsApp .

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