Since the pandemic, social media and WhatsApp have represented an excellent opportunity for brands and companies to maintain more direct communication with their leads.
This is why the WhatsApp Business version has increasingly released more help and support tools for companies that use it, offering them the opportunity to increase their sales through this platform . And not only because of the tools but rather because of the number of formats it offers so that you can create content for your clients in a whatsapp and digital marketing dynamic way and you can build loyalty and attract them to buy from you.
Don’t believe us? Well, according to a German study , 75% of the population uses WhatsApp at least once a week and 63% use it daily. Well, of course, WhatsApp gives us everything in one place.
This is why today we want to teach you how to use this platform to your advantage to sell on social networks.
How to get started?
The starting point should be to make sure you have everything you need to make WhatsApp a tool that helps you optimize your business.
- Make sure you have an optimized WhatsApp Business account with the most important options. Don’t know how? Don’t worry, we have a blog article that explains how to do it.
- Link your WhatsApp Business account with your social networks and your virtual store.
- Contact all your Leads through this channel so they know they can provide information and support from this app.
How to use WhatsApp to your advantage when selling on social media?
Now, back to what you were talking about, once all your leads are aware that you can also provide information about what you sell through this channel, start adding this platform to your sales strategy so you can benefit from it.
Start the conversation with your customers.
To start the conversation with your clients, you can explain the advantages they will have by contacting you through this social network, such as immediate response, discount codes, promotions and other incentives that they will not have on any other social network of your business.
Provide information and follow-up on your products and services.
Depending on your 10:00 am is the best time to send your sms campaign business, you can inform your customers about your schedule availability, the status of their orders, for example: their shipping guide, follow-ups after the purchase, among others.
Immediate response
The advantage that this platform offers is that if any incident occurs with your product or service, your customers can inform you immediately and you can take quick action to prevent your customer from getting upset or worse yet cancelling their purchase and asking for a refund, which is why it is important that you respond quickly and speed things up for them.
Purchase tracking
When the deb directory customer tells you that everything is fine with their product or service, you can take advantage of the opportunity to send them a brief survey that lets you know if your product or service met their expectations and if your attention to them was good. This will allow you to improve your customer service.
PLUS. USE LEADSALES!
Leadsales is a CRM for WhatsApp that offers you the opportunity to organize your chats through a sales funnel that will allow you to assign a lead to each member of your sales team. Schedule a completely free demo and see how your customers will receive better service thanks to Leadsales!
