From ProBlogger Expert Sam Nordberg.
Online courses are all the rage right now, but sadly, there are some staggering figures when it comes to completion… and not in a good way.
Seth Godin shared on Tim Ferriss’s podcast once that most online courses have a drop off rate of 97%, and even his own courses have a drop off rate of 80%.
80%?! That means that only 20% of the people who sign up for the course actually get through to finishing it.
The thing is, Seth is not alone though.
Studies over the years show that completion rates of online courses are traditionally very low. Here in Australia, Government Statistics showed that just 7% of students who used the VET FEE-HELP loan system, completed their course between 2010 and 2013.
Yes, just 7%.
With all of that in mind, it is important to take some time when planning your course, to consider how you can help your particpants complete it.
Why would you want to increase your completion rates?
Participants who complete your course in full (and with that, implement along the way) are going to get much better results than those who drop out after just the first couple of modules. You get the satisfaction of watching them take what you have taught them, and use it to make changes to their life in some way.
That’s a pretty good reason to want to increase your completion rates.
PLUS
Better results for your participants means better word of mouth referrals for you, an increased number of people sharing your course and better testimonials.
And this in turn, leads to better sales for your next intake.
All good things, right?
Increasing your participants’ completion updated 2024 mobile phone number data rate isn’t just great for you participants (they actually learn something and get good results) but it’s better for your business.
So how do you increase your completion rates?
Lack of motivation, life getting in the way, getting stuck somewhere, and feeling like they are all alone are some of the key reasons why participants might purchase a course and then never get around to completing it.
With those things in mind, below are just some of the strategies you can look at increasing completion rates for your courses. You don’t need to use all of these. Instead you can go through and select the methods that best suit your course and your participants.
- Break the content into tiny steps
Overwhelm can be a key component Qué y cómo compraron los rusos en Internet en 2019 to students giving up on a course. They see the amount of work they should do, or the sheer scale of things that they have to learn, and decide (even subconsciously) that it is all far too much work.
Make sure that you break all your content down into tiny little steps, so that each step is easily actionable, and participants can get small wins quickly. - Drip feed the content
Another way to help reduce that eu phone number sensation of overwhelm, is to drip feed your content to your participants. This means only giving them access to one bit at a time, with content released each day, week or month depending on your course.
While this helps to reduce overwhelm, it also stops those who are doing well from pushing through faster, which can be a bad thing.