Customer Retention Rate: Measures the company’s ability to retain its customers over time. This metric is calculat by dividing the number of customers who remain loyal to the company in a given period by the total number of customers at the beginning of that period. A high retention rate indicates that the company is meeting the nes and expectations of its customers.
Referral Rate: Measures the percentage of existing customers who would recommend the company’s products or services to others. This metric is obtain through surveys or referral tracking systems. A high referral rate reflects customer satisfaction and loyalty, as well as their willingness to promote the brand.
Customer Lifetime (CLT): Measures
The average length of a customer’s relationship with the company. It is calculat by dividing the sum of the time that customers have been active by the total number of customers. CLT helps to understand the loyalty and long-term value of customers, and is useful for establishing retention and loyalty strategies.
Lead Value (LPV): Evaluates the sri lanka phone number library potential value of a customer before they make their first purchase. This metric takes into account factors such as similar customers’ purchasing history and demographics. LPV helps segment and prioritize marketing efforts toward the most valuable leads.
Social Mia Engagement Rate:
Measures the level of interaction and engagement of followers on the company’s social mia platforms. This metric considers factors such as likes, comments, shares, and mentions. A high engagement rate indicates greater engagement and connection with the audience, which can positively impact brand and purchasing decisions.
Brand Awareness Level: Measures the degree to which the target audience recognizes and is familiar with the company’s google analytics 4: latest updates & challenges brand. This can be assess through brand awareness surveys, tracking of online mentions, and web traffic metrics relat to brand searches. Brand awareness level is essential to assess the success of marketing strategies in generating recognition and positioning in the market.
Cost per lead (CPL):
This metric measures the average cost of acquiring a lead or prospect interest in the company’s products or services. It helps evaluate the efficiency of lead generation strategies and determine the profitability of marketing activities.
Email Open Rate: This metric refers to cg leads the percentage of emails sent that are open by recipients. It helps evaluate the effectiveness of email marketing campaigns, the quality of messages, and the relevance of content to subscribers.
Click-through rate (CTR): Measures the percentage of people who click on a link or button in an email, ad, or other promotional content. This metric indicates the effectiveness of calls to action and the ability to generate interest and engagement from the audience.
