Your online appearance is just as vital to success as your real-life interactions. Think of little virtual people coming to visit the digital representation of your business. Would they feel invited or be repulsed by what they see online?
The overall look of your site will play a dominant role in whether someone decides to continue reading or move on. In fact, the most simple design changes can and will affect the success of your website.
Here are seven of the worst website design ideas for business you shouldn’t consider.
1. Overloading the Homepage
Some website owners will try to cram every bit of information possible into the homepage. Not only does this look horrible to the new visitor, but it can have an overwhelming appearance.
In reality, a very large portion of your visitors may not even see your homepage. The majority of traffic for many sites comes from quality content through search engines and social links.
These often lead directly to pages within the site itself, which bypasses the homepage altogether.
The homepage should be viewed as kind of a welcome mat. For those visiting your site for the first time, they need to feel at ease. Too much activity with the first screen often takes away from the content.
Try to keep the bells and whistles to a minimum. Many have found a minimalist approach to design to be a better answer than trying accurate mobile phone number list to cram too much on the homepage. These kinds of designs are often faster, which also boosts search engine optimization thanks to website speed.
2. Choosing the Wrong Typography
A lot of owners don’t consider vlopman nan lavni nan yon just how influential the right typography can be for a website. Yes, choosing the right fonts and colors of your text can play an important role when keeping visitors engaged.
For instance, using a red font over a multicolored background can be very distracting. Another practice that many use on the Internet is using colors so faint that they are difficult to read.
The text of your site needs to be indistinguishable from the rest of the format. In many cases, experts attest to using corresponding font colors over plain, single-color backgrounds.
This makes the text more obvious to see and easy to read. While a font can offer a sense of typographic statement, as mentioned by Fonts.com, your target audience still needs to be able to make out the words.
3. Poor Image Quality
Images can play a very important aqb directory part in keeping the attention of your visitors. High quality, color images relevant to the text increase the ability to retain readers. However, use of imagery should be limited.
Each graphic on your site takes time to download and render. This could be too much of a good thing, especially since visitors can become frustrated and leave your site.
For most images, you don’t want to go over 100kb in file size. Sometimes this means altering the resolution and the quality of the image before you upload it. Larger image files take longer to load and will reduce your result ranking in search engines.
4. Gaudy Background Color
One of the worst website design ideas for business is using a menagerie of gaudy colors in the background. Too often, developers will get a bit over-zealous with adding too many contrasting elements in a small area.
These bright colors can obstruct view to the text and be quite unattractive to those visiting the site.
For today’s Internet user, you want to keep the background simple and easy to absorb. You don’t want to bombard your visitor with a wide array of color or something that is overly bright.
You want to pick a pallet that isn’t going to be viewed as an irritant. Certain colors can affect humans in a specific way, and the last thing you want to do is give someone a headache as they try to read your site.
