This metric allows you to compare customer acquisition rates over different periods . The report is very accurate and can indicate whether your results are increasing compared to previous periods. To calculate this rate, you need to divide the number of customers acquired during a specific period by the length of that period.
This is a great metric to track interactions with your potential customers at the beginning of the buying process . It also allows you to measure the impact of your products, as well as the effectiveness of your landing page . In addition, this metric allows you to identify areas for improvement , which is a great advantage.
In addition there is also LinkedIn
forgotten when you are prospecting. It is the professional social network par excellence used by more than 21 million members in France alone. According to statistics, 45.6% of B2B buyers confirm that LinkedIn is the social network that most encourages purchasing. This explains the fact that the main users of LinkedIn are specific database by industry mainly professionals looking for business opportunities.
Hence the importance of relevant targeting . You will gain nothing from being present on Facebook, for example, if your target audience is not even there. In this case, you will only waste more time. While in reality, investing in a customer acquisition strategy via social networks should accelerate customer acquisition time .
In other words, social media Hiểu thị trường của bạn is easily accessible and the acquisition cost is not exaggerated at all. You can even sell your product or service without going through paid campaigns. A free account can be enough, but if you are looking for great performance, a premium account is always recommended.
Create content that attracts prospects
What matters most in content creation is quality . With the evolution of the web, buyers have become more savvy. They will first inquire before making a purchasing decision. To hope to interest them , you must work on your offers and especially the approach you will use to present them. You must meet the needs of customers and offer aleart news them the best solutions . Remember that competition can be very tough. You need content that stands out from the crowd to establish your presence.
In addition, content can enhance your brand with your target audience . It gives you the opportunity to educate your prospects while working on your company’s reputation . So offer quality content to your audience to engage with them. Don’t forget to work on your SEO so that your content is highly visible on the web. You can choose the natural referencing technique (SEO) which does not require a very large budget.
