It may seem like just yesterday that you were planning your Christmas SMS marketing campaigns . And now it’s time to start thinking about the next big seasonal campaign: spring. The days are getting longer, we’re all starting to feel tired, and we’re all more and more eager to change our wardrobe. To help you get ahead in your marketing strategy, here are some SMS examples and templates to help you create your early spring marketing campaign.
Opt out
Happy Holidays
Special offer
Spring sale
Multiple Purchase Agreement
Support a charity
Promotional gift
Exclusive First Look
School holidays
Gift Guides
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1. Opt out
Not everyone celebrates Easter, for example. With this in list of norway cell phone number mind, give all of your customers the opportunity to opt out of receiving Easter-related communications if it’s not relevant to them.
Example:
Hi [Name]! We understand that not everyone celebrates Easter. If you would prefer not to receive our Easter SMS, please reply “NO” and we will remove you from our Easter mailing list.
2. Wishing you a happy holiday
Wish your customers the best during seasonal holidays like Easter. This can even be a great way to start a two-way conversation.
Example:
Hi [Name]! From all of us here at [COMPANY], we’d like to wish you a very Happy Easter! Please reply and let us know how you’ll be spending your days off.
3. Special offer
Holidays and seasonal events are a great excuse to launch a special promotional code or offer and attract customers to your website. Use SMS messages to promote these offers.
Example:
Hey [Name]! We have an Easter egg-inclusive sale for you. Use code EGG23 to get 20% off storewide [insert URL].
4. Spring sale
Similar to special offers, use holidays and seasonal events as an excuse to launch a sale.
Example:
Get some sweet treats this Easter in our Spring Sale! Up to 50% off everything now! Click the link [insert URL]
5. Multiple Purchase Agreement
Consumers love finding the best deals and spring is a great reason to facilitate an urgent multi-buy deal.
Example:
[Name], Do you have a lot of people to give gifts to this spring? We’ve got you covered with 3 for 2 on all our candy and chocolates. Hurry, offer while supplies last! [insert URL]
6. Support a charity
In addition to running seasonal sales and offers, why not take this opportunity to do some charity work and attract your customers?
Example:
Hi [Name]! To show our support for local charities, for every chocolate egg you purchase this Easter, we’ll donate one to food banks across the country. Help us spread some Easter cheer today!
7. Gift of a promotion
Use a seasonal holiday like the start of spring to support the launch of a new product or product range. Offer freebies as an incentive. You can even make your six ways the retail sector can use sms subscribers feel extra special by saying that this offer is only for customers who have opted in to receive text messages.
Example:
Giveaway Alert! Click to check out our Spring canada email lead Recipes eBook, exclusive to [insert URL] SMS subscribers. Tell your friends and family that they too can get great freebies by signing up for SMS on our website.
8. Exclusive First Look
Another way you can create and build anticipation for your new spring-related product launch is to offer an exclusive first look. Let your customers know by sending them an SMS message.
Example:
Take a quick look at our new spring home range and download our free digital style guide today! We have everything you need for the perfect celebration [insert URL]
9. School holidays
Easter school holidays usually last a few weeks. If your clients are parents, lean into this when creating your SMS campaign. Can you help them keep the little ones and even teenagers entertained?
Examples:
We are offering 1 free healthy lunch box for kids with any hot drink purchase and €1 for each additional box in our cafes during the Easter holidays. Find your nearest store. [URL]
Hi [Name]! How to keep kids entertained at home this Easter? We have what you need to survive the holidays. Download our free guide here [URL]
10. Gift Guides
There is a growing trend to purchase non-food items such as gift cards, clothing, perfume, books and days off. Keep this in mind and offer your SMS subscribers spring-themed items that aren’t food.
Example:
Spring gifts for everyone! Take an exclusive look at our gift guide and get organized before supplies run out [insert URL]. Use the code GG2023 to get 10% off.
