Cap how often people can see your ads google itself recommends doing this: setting a “frequency cap” to limit how often the same person is expos   to the same advertisement. After all. If they’ve seen it three times and ignor   it. They won’t (probably) buy just because you show it to them a fourth time. You can cap ad groups or entire campaigns. Not just individual ads. And you can set a maximum limit per day. Week or month.   4: consider making an extra offer if possible. Offer an extra incentive for the people you are remarketing to: a 10% discount code.

You always want to include some type

It could be enough to tip the scales on Europe Email List  their decision whether to buy. As marisa fiore of higher logic explains: “when remarketing. You always want to include some type of offer. Remember that the people you’re targeting this time are people who have already engag   with your content and have decid   not to move forward maybe the content wasn’t relevant to them. Or maybe they just ne     to see it a couple more times (with a new offer includ  ) to take the bait.” this can be an especially effective tactic for customers who have add   items to their cart and then left your website without purchasing.

For a remarketing campaign

If you’ve had google ads running for a while but haven’t start   remarketing. You may find that it makes a huge difference to your advertising campaigns. And if you’ve never us   google ads before. This is a great way to get start   and get the most out CZ Lists of your advertising budget. Finally. If your visitors include residents of the european union. You are subject to gdpr. For a remarketing campaign. You ne   to get users’ consent to collect their data. And if you use conversion tags to measure performance. You ne   to get users’ consent to use cookies.